CDPHE is committed to raising awareness of various public and environmental health topics with communities across the state so we can protect the place where we live, work, and play. The department has several active marketing campaigns designed to share important information with the public, stakeholders, and local partners. Refer to the list below to learn about the department’s marketing campaigns by topic area.
Disease Control and Public Health Response
1,2,3 Protect You and Me
This is a public awareness campaign that highlights in English and Spanish three easy steps Coloradans can take right now to protect themselves and others from respiratory illnesses. It urges Coloradans to:
- Get all recommended vaccines, including flu and COVID-19.
- Take everyday protective steps, such as covering coughs and sneezes (into a tissue or your elbow), frequent handwashing, and staying home when you are sick.
- Talk with their healthcare provider about their or their child’s risk for severe RSV and the potential benefits of RSV immunizations.
Mightier Than Measles
Measles used to be almost gone from the United States, but it is making a return because fewer people are getting vaccinated. It's not just a rash; measles spreads easily, can hang in the air for up to two hours, and puts one in five infected people in the hospital. This campaign educates parents on the importance of routine childhood vaccinations and encourages them to join the hundreds of thousands of Colorado parents making sure their children are Mightier Than Measles with vaccines.
Hazardous Materials and Waste Management
Radon Action Awareness
Gov. Jared Polis has proclaimed January 2025 National Radon Action Month and encourages Coloradans to reduce their risk of radon-induced lung cancer. CDPHE strongly urges Colorado residents to test their homes for radon using a free radon test kit.
Prevention Services
Clear the Air (Tobacco Free CO)
This campaign educates Coloradans about the hazards associated with secondhand smoke and vape exposure. It highlights populations that are disproportionately impacted by secondhand smoke and secondhand vape exposure, including service industry employees, individuals who reside in multiunit housing, and children.
Fentanyl Awareness
The fentanyl awareness and education campaign will provide information in English and Spanish to Coloradans about fentanyl, including its dangers, precautionary measures to avoid risks and prevent harm, resources for addiction treatment and services, laws regarding fentanyl, and other relevant information.
Get Ahead Colorado
This campaign provides information about tax filing to connect more Coloradans to essential tax credits, such as the Earned Income Tax Credit and the Child Tax Credit. These tax credits play a pivotal role in improving economic mobility, health, and educational outcomes for Coloradans and their families.
Let’s Talk Guns Colorado
“Let’s Talk Guns” is a statewide education and awareness campaign to help reduce gun violence and promote firearm safety across the state. The campaign is intended to increase awareness and understanding among Coloradans about state and federal laws and existing resources relating to gun violence prevention.
Talk About Dementia
This campaign aims to raise awareness about dementia and Alzheimer's Disease, including early warning signs and the importance of having conversations with loved ones and health care providers.
Youth Substance Use Prevention Educational Text Messaging Platform
This campaign is a text line to trusted adults and parents that promotes the health of all Coloradans by reducing substance misuse among adolescents in Colorado.